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Apple TV+ Quietly Tests Adding Non-Original Movies

One of the biggest differences between Apple TV+ and their competitors is that their content is entirely original, with the exception of some kid’s shows. While they have some excellent movies like CODA and Greyhound, this does result in a much smaller library overall.

This might change in the near future, though, if a certain “subscriber bonus” becomes a regular thing. 

During the month of October, Apple TV+ is offering a handful of movies as “companion films” to The Greatest Beer Run Ever and the documentary Sidney. These movies are free for subscribers to stream on the Apple TV app on a limited-time basis.

The companion films to The Greatest Beer Run Ever include “Classic War Stories.” They are:

  • Good Morning, Vietnam
  • M*A*S*H
  • The Thin Red Line
  • Letters from Iwo Jima
  • Empire of the Sun

Meanwhile, the companion films to Sidney include some highlights from Sidney Poitier’s career. Those are:

  • A Raisin in the Sun
  • To Sir, with Love
  • A Patch of Blue
  • Blackboard Jungle
  • Little Nikita
  • Buck and the Preacher
  • To Sir, with Love II

This hints that Apple may be experimenting with making library titles from outside studios a regular part of the streaming service. Another possible change that was recently reported by Digidays is the inclusion of ads on their streaming service.

Apple has reportedly been meeting with advertising executives to make a pitch for ad buys. Any advertising likely wouldn’t hit Apple TV+ until 2023, however.

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Matt Davis
Matt Davishttp://shallistreamit.com
Matt Davis is a freelance writer, blogger, and YouTuber from the Kansas City area. As the creator and editor-in-chief of Shall I Stream It, he subscribes to more streaming services than his budget can technically handle. He is a fan of Star Wars, musical theater, and the Oxford comma.
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